After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
Gone are the days when you could only watch TV by adjusting the "bunny ears" antenna to pick up your local stations. Now, with all the digital streaming services and subscriptions, it's easy to assume ...
As broadcasters push to end ownership caps that they contend has hurt their competitive position, new data from Guideline provides some depressing details on just how much the local TV ad spend has ...
Gray Media and the E.W. Scripps Co., two of the largest U.S. owners of local TV stations, have engineered a swap of stations in five small and mid-sized markets. The move will create new duopolies, ...
NEW YORK—Consumers of local broadcast news continue to deem it as a valuable source of information—whether it’s political races, local sports teams or weather—regardless of accessing it on their TVs ...
“Kevin and I have come into your homes for decades — nearly 37 years for me,” Patrece Dayton, a news anchor in Terre Haute, Indiana, told viewers on Friday in front of a box of tissues. “And more than ...