The music industry has a dirty secret: almost everyone boosts their numbers. From major labels quietly paying for “playlist ...

Every handful of years, the music industry becomes obsessed with a specific lane of music marketing. It becomes thought piece central, the core thesis at every industry conference — and good luck ...

Social apps like TikTok and Instagram have become important in music marketing. Finding ways to break through on short-video feeds has become increasingly challenging, though. Business Insider is ...