In one of the strangest corporate pivots in recent memory, data analytics company Astronomer has enlisted Oscar-winning actress and Goop founder Gwyneth Paltrow as a "very temporary" spokesperson, following the viral fallout from a scandal involving its now-former CEO and Chief People Officer.

Paltrow's appearance in the ad comes after the company's CEO and chief people officer -- who were allegedly having an affair -- were caught on the kiss cam at Paltrow's ex-husband's band, Coldplay's concert,

Astronomer has hired Gwyneth Paltrow as a "temporary spokesperson" following the social media firestorm that involved two now-former company executives and a Coldplay concert “kiss cam" last week