Amazon Prime Day 2025 has arrived, and with it comes deep discounts on electronics, household items, appliances, clothing and more. The sale will run from today until Friday, July 11.

A record $23.8 billion in sales is expected to be spent by consumers for Amazon Prime Days, Adobe said in a forecast released on July 7. That's a 28.4% increase year over year and $9.6 billion more than the comparable period last year. Last year, shoppers spent $14.2 billion during the two-day Amazon Prime event, according to Adobe.

Like many, I take advantage of Amazon Prime Day sales to stock up on the everyday things I use most in life, like contact solution, makeup remover, cleaning products and more. However, it’s also the perfect time to shop some of Amazon’s best-kept secrets,