Number sign. Pound sign. Octothorpe. A hash. Hashtag. #. What is it? What is its purpose? And most importantly: how can you use it to increase your press release’s visibility? The “hashtag” ...

Most brands, from enormous to tiny, use hashtags, but choices tend to be all over the place and the messages don’t always register which brand the hashtag relates to. What follows are 14 of the most ...

We at the hashtags that spawned the decade's biggest social movements. Gene McVay, Marcus Hunter and Tarana Burke discuss their roles. Today we are spending some time looking back at the things that ...

Hashtags are at the core of many law firm’s strategy to expand their social media page’s presence and reach. Hashtags are one of the simplest things a firm can do to help get their posts in front of ...

Instagram used to be all about hashtags. For years, creators and brands thought the more hashtags you threw on a post, the better your reach would be. More hashtags meant more chances to show up on ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. One intriguing aspect of Twitter’s evolution over the last seven years ...