Would you consider the visual aspects of advertising as a form of media based art? Arguably, advertising is a form of artistic expression incorporating the seven visual elements of art. Although the ...

There are many elements that go into telling a story onscreen successfully. An audience may not realize it, but as writer/director/actor/crew, you must be aware of ...

Opinions expressed by Entrepreneur contributors are their own. If you’ve heard it once, you’ve probably heard it a thousand times: “A picture is worth a thousand words.” Recent research suggests that ...

When developing branded campaign tactics and visual assets, care must be taken to develop consistent and effective imagery that upholds the brand. Using primary and secondary fonts, colors, ...

The New Oxford Dictionary of English defines visual merchandising as promoting the sale of goods by their presentation in retail outlets. Visual merchandisers design and set up windows and retail ...