Pop Mart’s Big Into Energy series returns in 2026 with vibrant Labubu variants, rare gray secrets, and zodiac-driven resale momentum. Pop Mart first launched the Big Into Energy series on April 25, ...

I’m diving into the adorable world of Labubu Macaron plushies and giving you a close look at my latest unboxing adventure as I hunt for the secret Chestnut Cocoa plush! These toys are nearly ...

Your secret weapon for Labubu launches.

Collecting stuffed toys isn't exactly groundbreaking. But if you've noticed a mischievous little elf-monster dangling from someone's handbag or even a scuffle breaking out in the toy aisle, you've ...

Close-up detail view of seven Labubu monsters / charms / dolls / plus from "Big Into Energy" collection : Loyalty, Happiness, Luck, Hope, Serenity, Love an Secret, during a street style fashion photo ...

The Labubu craze proves that play can be serious business. The quirky vinyl or plush toys from Pop Mart are a worldwide phenomenon, riding a rising wave in popularity among both collectors and ...

Labubu mania peaks as life-size prototypes and elite collabs like Vans and Sacai drive six-figure auction results and five-figure resale demand. Hey collectors, the Labubu craze keeps exploding in ...

This story is a complementary profile to the 2025 Hypebeast100, our annual recognition of the creatives shaping fashion and culture today. Explore the full Hypebeast100 list, award winners, and this ...

Chances are, you’ve seen Labubu before - you just didn’t know what it was. Labubu is a line of collectible designer plush toys featuring quirky monster elves, created by Hong Kong-born artist Kasing ...