Uber Ads is now a $1.5 billion run rate business. Advertisers benefit from high-intent, closed-loop attribution, which gives them a clear return on ad spend. If ad growth continues at this pace, it ...
Uber is best known for moving people and delivering food. However, something small but potentially profitable is growing at ...
Uber wants advertisers to level up their marketing by tapping into data on the millions of rides and deliveries its users order every day. The ride-hailing giant's ad division is announcing the launch ...
Uber has rocketed from no formal ad business two years ago to being on pace to earn more than a billion dollars from advertisers this year. Following the departure of Mark Grether, who spearheaded the ...
Burger King ditches its longtime King mascot in a self-aware ad that debuted during the Oscars. The spot spans seven decades ...
Uber is turning the intimate details of how people move and what they order into a new kind of advertising fuel, inviting brands to target campaigns based on riders’ trips and food delivery habits.
Uber Technologies has filed a lawsuit against UK-based Fetch Media, a Dentsu-owned company, alleging that the mobile ad agency misrepresented the effectiveness of its mobile ads and failed to prevent ...
Uber on Wednesday said it will begin offering a self-service ad platform to allow small- to medium-sized businesses to place ads on its network of digital cartop billboards that sit atop the roofs of ...
Holiday campaigns are a blood sport. ’Tis the season for joy, sure, but it’s also the moment every brand is fighting for a spot under the tree. For Japanese beauty giant Shiseido, Christmas is the ...
Uber is now the new media partner for London Gatwick and to show off this new collaboration, Uber has revealed over 2,500 branded assets at the UK airport. Designed by Mother, the adverts contrast ...
Uber Technologies (NYSE: UBER) has successfully reinvented itself. From a money-burning disruptor, it has now evolved into a profitable cash machine, generating over $6.9 billion in free cash flow in ...