Business-to-business (B2B) companies need a constant influx of new leads to maintain their customer base. Existing customers may eventually fall off because they find another supplier, their needs ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

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This article is sponsored by HubSpot. For small business owners wearing multiple hats, lead generation often feels like a constant struggle between feast and famine. One month brings a flood of ...