Subliminal TikToks, which contain hidden personal affirmations, are exploding on the platform, with the hashtag #subliminal reaping more than 600 million views. Tik Tok TikTokers eager for more ...

If you’ve ever stood out on a race course holding a sign encouraging participants, it’s possible you had more of a positive effect on their performance than you realised, whether runners appeared to ...

Two recent studies on subliminal messages have found that subconscious visual cues can improve athletic performance and reduce negative age stereotypes of physical ability. The latest research shows ...

Subliminal messaging has been around for decades, and there have been mixed opinions on whether or not they have an effect on human behavior. Subliminal messages started gaining traction in the 1940s, ...