In September, when Greta Arcudi bought her daughter a bracelet-making kit called the Rainbow Loom, her son, Jake, was a little miffed because he wanted one, too. So she bought him one. "He's way into ...

It’s a quest of Guinness proportions. Six-year-old Tustin resident Max Wilford is calling for residents to join him in creating the world’s longest rainbow loom bracelet. The goal: to set a Guinness ...

This rule is a stretch! An Upper West Side elementary-school principal is banning colorful rubber-band bracelets, claiming the jewelry-making fad is a classroom distraction that causes fights on the ...

The loom is intended for “6 and up,” but Brycen, the aforementioned nephew, is persuasive, and in my family, there is always a fallback position: Joan will figure it out. Sure enough, I stopped in for ...

Elementary and middle schools in the Pittsburgh area are flooded with a new toy. Girls and boys are spending hours creating bracelets and other things with the Rainbow Loom."It's a phenomenon,” said ...

First, PS 87 on the Upper West Side banned them—now Brooklyn's PS 107 has put the kibosh on Rainbow Loom bracelet-making kits, because students are way too invested in making their own rubbery ...

Sharon Lighton, the owner of Anana Gifts, sells kits for children to make rubber band bracelets, which are a very popular trend right now. She has bought 14.7 million rubber bands to sell at her store ...

Of all the new toys this year, this one looms large. Low tech but high on creativity, the Rainbow Loom has kids hooked —spending hours after school and on weekends making bracelets weaving together ...

Kids are making "friendship" bracelets from tiny multi-colored rubber bands. Stores can't keep the supplies in stock. (Sue Gleiter, PennLive.com) For a Monday evening the A.C. Moore craft store in ...

NEW YORK (CBSNewYork) - A popular new fad has been rubber banned. A school on the Upper West Side has banned Rainbow Loom, the colorful make-them-yourself rubber band bracelets, because they are ...