Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

As an English teacher, I’ve had numerous conversations with college professors who lament the writing skills of their first year students. But not all writing. Most students are capable of solid ...

When you attempt to envision a “writer,” I’d posit many of you see a quirky recluse, hunched over a desk in some cabin, crumpled paper strewn about as they obsessively work on the next great American ...

Like many professors, I've been bemused by the potential of AI to produce clear, coherent text. AI is everywhere. I first noticed it when I started researching bonsai. Casual internet searches ...