Is your funnel top-heavy, bottom-heavy or perfectly proportioned? This question has come to dominate budget discussions, almost more than raw value for money. And there is a good reason for our funnel ...
As most anyone who has ever taken a marketing class knows, one of the two grand gurus of the marketing discipline, Theodore Leavitt (the other one being Phillip Kotler), coined the famous phrase, ...
A Cincinnati food truck is serving up loaded funnel cakes that are sure to satisfy a sweet tooth and carnival food cravings.Funnel Vision offers 10 different kinds of funnel cakes, stacked high with ...
The expanding and evolving role of marketing was a consistent theme at MarketingProfs’ 2014 B2B Marketing Forum in Boston last week. With creative sessions running the gamut from “Become a Marketing ...
A Cincinnati food truck is serving up loaded funnel cakes that are sure to satisfy a sweet tooth and carnival food cravings.Funnel Vision offers 10 different kinds of funnel cakes, stacked high with ...
A couple of years ago, I saw an essay by Elijah Meeks, former Data Visualization Society executive director, about how “We Live in a World of Funnels.” It started out like this: “You think you’re ...
“Marketer’s Note” is a regular column informing marketers about the rapidly evolving, digital marketing technology ecosystem. This week it is written by Catherine Oddenino, Analyst, AdExchanger ...
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