This post was co-authored with Professor John Vervaeke 1. Thinking, Fast and Slow is one of the great books written on cognition and decision making. In a clear and accessible fashion, it made popular ...

Is it an achievable goal to remain mentally sharp while aging, or is it a pipe dream? It’s entirely possible if you cultivate ...

An aptitude assessment test is a type of standardized test designed to measure a candidate's ability to learn new skills, ...

We all have biases. They’re our brain’s way of reducing the energy it takes to deal with the terabytes of information thrown at us every day. We connect the dots, fill in the gaps with stuff we ...

Lawyers strive for fairness and justice in every case they handle. However, the behavioral science research shows that human reasoning in legal contexts is inherently flawed and vulnerable to both ...

Cognitive robotic process automation (RPA) is a fast-evolving field of computing and is an emerging form of business process automation (BPA) technology. It involves the automation of many internal ...

A new study shows that estrogen naturally modulates dopamine signaling in the brain, altering how female rats learn reward cues across the reproductive cycle.

Savvy marketers are turning to cognitive sciences to better understand how the brain works and then leveraging that knowledge to forge conscious and subconscious connections with consumers. This ...