Pocket Gamer.Biz

Unity game engine "competitive advantage" for AI ads platform Vector

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...
adexchanger

Unity’s AI Ad Platform Is Out Of Beta After A Complete Rebuild

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...
Yahoo Finance

Unity's AI Platform Vector Shows Early Wins: Can Growth Accelerate?

Unity Software Inc. U delivered a strong second-quarter 2025, with its newly launched AI-powered ad platform, Unity Vector, emerging as a clear growth catalyst. Vector, a neural network-based upgrade ...
Seeking Alpha

Unity: Vector's Performance Has Been Good But Not Great (Downgrade)

I last wrote about Unity Software (NYSE:U) in July. In that piece, I offered an extensive defense of the company's graphics engine. That was to provide a contrast to the market's overwhelming focus on ...

Unity targets $480M–$490M Q4 revenue with Vector AI expansion and cross-platform commerce partnerships

Q3 2025 Management View CEO Matthew Bromberg highlighted that "Unity showed strength across both our Grow and Create segments, driving results that once again meaningfully exceeded both our guidance ...