Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...

Amazon has reorganized the ways advertisers access its ecosystem. On Tuesday it introduced a unified Campaign Manager that ...

"Interactive Video Ads," introduced Monday, expands Amazon Ads' national ad capabilities into local communities, enabling ...

At Amazon Ads, many moving parts work harmoniously behind the scenes to create a seamless operation. Key to the effectiveness of advertising on Amazon and beyond the Amazon store are the Amazon Ads ...

Quick Read Amazon (AMZN) advertising revenue hit $17.7B in Q3 with 22% year-over-year growth. Prime Video reaches 315 million ...

Prime Video plans to ad advertising to movies and TV series; subscribers will have to pay $2.99 a month to avoid them When you purchase through links on our site, we may earn an affiliate commission.

Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...

In May this year, Mark Zuckerberg said that he wants advertisers to hand over their bank accounts and walk away. In his ...

Ultimately, a higher gross margin gives Amazon the ability to produce greater profits when fully maximized for profits. This ...

Prime Video recently surpassed 315 million monthly ad-supported viewers worldwide. The milestone, announced at the company’s ...