Over the years, there has been no shortage of discourse on the role of humor in advertising, with industry legends and self-proclaimed funnymen alike frequently rhapsodizing about its importance. In ...
Ah, America. It might well bill itself as the Land of the Brave, but in terms of funny advertising, according to one influential voice, right now it’s the Land of the Cowardly. Last week Peter Daboll, ...
The buddy comedy is a subgenre that always holds great potential. From Joe and Jerry in “Some Like it Hot” to Harry and Lloyd in “Dumb and Dumber,” it’s still satisfying to see two best friends screw ...
The trends in Super Bowl commercials tend to reflect the mood of the country. You don’t want to take a chance on your ad falling flat when you’ve paid a record $6.5 million for the spot, so brands pay ...