Apple’s iPad Air has traditionally been the top choice for those who want an upscale tablet experience short of going all the way to the iPad Pro. Apple’s latest 11-inch iPad Air, which debuted in March, is already causing a splash on this Prime Day with its price reduction that puts it below last year’s model.

Instead of the usual $1,099, it drops to $1,014 in blue and space gray, and $1,011 in starlight. However, the big price drop is for the purple finish, with an 18% price drop to $899—a full $200 off.

Prices start from $599 / £599 / AUS$999, but we've seen reductions of up to $100 in the US so far – but there could be bigger price cuts in the Christmas sales in the US and Boxing Day sales in ...

Amazon has cut the price of the 10th generation Apple iPad in a new price drop that we rarely see on ... shy of £300 – a steal for an iPad that seldom sees such significant price reductions.

Discover the 2025 iPad 11th Gen with A18 chip, 8GB RAM, ... Over time, the release of a USB-C-compatible Apple Pencil and price reductions improved its value proposition.

For $1,300 to $1,600, you can pick a great MacBook Air or Pro computer rather than an M4 iPad Pro and keyboard combo. At this point, I’d rather upgrade the laptop more often and buy a cheaper iPad.